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Post #1 – E-commerce, the new commerce?
Chapter 3 of Basics Marketing O2: Online Marketing covered the topic of e-commerce. E-commerce is nothing new to marketers these days as it arose back in the late 1990s/early 2000s, which marked the...
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Post #2 – Hey! Let’s Meetup!
Reading Lindzon’s article “How Meetup Helps Online Communities In The Real World” was the first time I ever heard of Meetup. I had my Zero Moment of Truth with Meetup and Googled it, and it was the...
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Post #3 – Mo’ Mobile
Mobile has really become the buzz the word in marketing. Marketers understand that reaching consumers with mobile phones and tablets give functionality and accessibility for the consumers and...
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Post #4 – Analyze This
Web 2.0 has introduced us to significant changes that affect how we do business. We’ve discussed the many different ways we can market a brand’s message through Web 2.0 but how do we study its impact?...
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Post 5 – #30DaysofKindness
In our previous lecture for Marketing New Tools, we discussed our initiative to pass on Random Acts of Kindness (RAK). This all reminds me of the film Pay It Forward with Haley Joel Osment, which also...
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